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MORTON’S THE STEAKHOUSE AND MYCITY4HER.COM™ ANNOUNCE THE WINNERS OF THE “SPIRITED WOMEN OF BALTIMORE” AWARDS AT ANNUAL POWER LUNCH
“Spirited Women of Baltimore” Power Lunch, Benefiting the American Red Cross of Central Maryland, Takes Place Wednesday, August 17, 11 a.m. – 2 p.m.
2011 Winners are Katherine Pinkard Bowers and Jessica Watson both of Baltimore, Spirited Women Rising; Debi Katzenberger of Glen Burnie, Md., Spirited Woman in Balance; and Amy Michelle Gross of Owings Mills, Md., Spirited Woman of Baltimore
Tickets are $50 each if purchased by August 10 and $65 if purchased after August 10, or at the door.
Visit www.MyCity4Her.com, call 410-327-9090, or email m@mycity4her.com<mailto:m@mycity4her.com> or cm.mba@mortons.com to purchase tickets or for more information.
(Baltimore, July 22, 2011) – Morton’s The Steakhouse and MyCity4Her.com announce the “Spirited Women of Baltimore” award winners to be celebrated at a Power Lunch to be held on Wednesday, August 17, from 11 a.m. – 2 p.m., at Morton’s The Steakhouse located at 300 S. Charles Street, Baltimore.
Tickets to the luncheon, which consists of a choice of Morton’s chicken Christopher or single cut filet mignon, mixed field green salad, mashed potatoes, sautéed garlic green beans, and Morton’s double chocolate mousse cup with fresh berries for dessert, are $50 each if purchased by August 10 and $65 each if purchased after August 10, or at the door. Proceeds from ticket sales benefits the American Red Cross of Central Maryland.
“The ‘Spirited Women of Baltimore’ award winners encompass all of the ideals of the American Red Cross – volunteerism, generosity, sacrifice, preparation, compassion, sensitivity and humility,” according to Monyka Berrocosa, CEO of MyCity4Her.com. “This annual event was created as a means to raise awareness and provide continued support to the Central Maryland Chapter of the American Red Cross. As the 2007 winner of Morton’s The Steakhouse’s ‘Women of Spirit’ award, I wanted to continue this award and partnership with the American Red Cross in addition to honoring local women in our community who have demonstrated an exceptional commitment to volunteerism and service.”
The 2011 winners are:
Spirited Women Rising (tie) – Katherine Pinkard Bowers and Jessica Watson, both of Baltimore
This award recognizes an up and coming, young woman who is starting to make her powerful mark on the Baltimore community and/or the business world.
Katherine Pinkard Bower
Katherine Pinkard Bowers is an active member of the American Red Cross of Central Maryland’s Young Professionals Committee and has led initiatives including a high-profile fundraising Gala at the B&O Railroad Museum. She was recently elected to the chapter’s board of directors, making her one of the youngest board members in the organization’s 106 year history. She is also a member of the Johns Hopkins University’s Homewood Museum Advisory Council; a founding member and chairwoman of “Giving Back to Baltimore,” a women’s charitable giving circle; as well as involved with the Association of Baltimore Grantmakers.
In her personal life, Katherine is a nationally-ranked equestrian. Currently, she is pursuing her M.B.A. at the Johns Hopkins University Carey Business School while working for PNC Financial Services Group.
Jessica Watson
Jessica Watson is passionate about, and actively shows her support of, other women in business. She is a manager for B’More Creatives, a networking group for women in the creative profession, and is involved with the Marketing Director’s Support Group. In her spare time she volunteers with Tyanna Foundation. Her most recognized accomplishment has been her role as the driving force behind the “A Day in the Life” Baltimore Design Conference, which welcomed nationally renowned speakers and artists to Baltimore. The first of its kind in Baltimore, this event continues to foster opportunities for growth and collaboration, as well as rejuvenate the creative spirit that thrives in Baltimore.
Jessica is a successful local entrepreneur and owns her business, JWatson Creative, s a full service graphic design and marketing firm built upon a strong foundation of delivering high quality creative work that will produce results for their clients.
This summer 2011, she co-founded a coworking space Federal Hill to offer affordable office solutions to other entrepreneurs.
Spirited Woman in Balance – Debi Katzenberger, Glen Burnie, Md.
This award honors a working mother who is successfully juggling all that life brings her—family, career, all the while engaging in spirited endeavors, such as community service, mentorship, and philanthropy.
Debi Katzenberger, a full-time working mother and grandmother, is the creator of the Kami’s Jammies program at the Casey Cares Foundation. She initiated this program after her own nine-year-old granddaughter, Kamryn, passed away from complications of leukemia. Kamryn felt special when she wore new pajamas instead of the gowns given to her in the hospital, and Debi wanted to pass this symbol of joy and normalcy onto other sick children by providing new sleepwear and monthly pajama parties to pediatric patients on extended hospital stays.
Since 2007, the program has been implemented at 20 Maryland hospitals and Debi has collected 8,000 new pairs of pajamas. Throughout the program’s growth and success, she has managed to maintain a full-time job, overseeing 30 employees at CareFirst BlueCross BlueShield.
Moreover, Debi has volunteered for Casey Cares about 15 hours a week for the past four years.
Always thinking about how to further improve the lives of hospitalized children, she was instrumental in Casey Cares receiving a grant to create Casey Cares Care Packages, which are tote bags with information regarding the child’s disease, a new pair of pajamas, a thermometer, water bottle, toothbrush, playing cards, journal, etc., to make the stay in the hospital easier for patients and their families.
Spirited Woman of 2011- Amy Michelle Gross, Owings Mills, Md.
This award celebrates an accomplished, spirited woman who acts as an example, leader and mentor in her community and profession and has done so for some time. This woman encompasses a variety of ideals, including volunteerism, generosity, sacrifice, preparation, compassion, sensitivity, and humility.
Amy Michelle Gross works as a program director at the Harry and Jeanette Weinberg Foundation. However, her professional accomplishments are offset by a heartfelt commitment to community service, volunteering and family. She has volunteered with numerous organizations, serving as a member of the Art in the City Event Committee, a volunteer leader of community planning and outreach for The Associated, as well as vice president of Art With a Heart. She has taken on many career-related leadership roles on professional boards and organizations including the Association of Baltimore Area Grantmakers and The After School Institute.
Most significant is her involvement in mentoring. After participating in the United Jewish Communities’ Advancing Women Professionals local group mentoring initiative, she organized a peer mentoring group of women professionals who meet regularly to share professional insights, help each other strategically problem solve and to support one another’s career development.
At the Harry and Jeanette Weinberg Foundation, she has developed strong partnerships with Maryland’s nonprofit sector, as well as those in Washington, D.C., and Israel. She has initiated such projects as the Baltimore Jewish Leaders Assembly and Acharai and the Shoshana Cardin Leadership Development Institute. Before coming to the Foundation five years ago, she was the Director of Community Initiatives at The Associated: Jewish Community Federation of Baltimore.
All of this year’s nominees will be acknowledged and recognized at the luncheon. The event begins at 11 a.m. with registration and networking, followed by lunch at noon, and the program where Spirited Women award winners are honored.
To purchase tickets, or for more information, visit www.MyCity4Her.com , call 410-327-9090, or email m@mycity4her.com <mailto:m@mycity4her.com> or cm.mba@mortons.com <mailto:cm.mba@mortons.com> .
The event is sponsored by The Law Office of Jane Frankel Sims, LLC, Estates & Trusts. Media sponsors are The Baltimore Business Journal, Fox 45, and WomanTalk Live. Additional partners include Lynne Brick’s Women’s Health & Fitness, Being There Senior Care, LLC, and Planet Fitness.


We recently had the opportunity to work with Judah Kelly, a private personal trainer based out of the Washington DC area. Judah was in search of a dynamic web presence that would set him apart from his competition. He also wanted a website that he could update himself, so he could provide current articles about fitness and overall wellness.
After our consultation with Judah Kelly, we decided that the best way to set up his website was through a content management system (CMS), which would allow him easy access to the content of his site, without needing to dive into or understand anything about website coding.
For his website, we developed a very professional layout, featuring a banner in Flash on the main page which rotated stunning professional photography of Judah Kelly in action (professional photography by Sean Scheidt). We chose a brushed steel look to add some dimension to the solid color palette and to give the feeling of strength and permanence.
In addition to the site, we developed a consistent identity for his business cards and his e-newsletter (featured below). We recently followed up with Judah, who reported to us that the website has been received very well from his potential clientele and his business has doubled. Congratulations Judah on your new clients!
Visit Judah Kelly online: http://www.thejudahkellyproject.com.



Recently we had the opportunity to create a media kit for GospelTix.com. GospelTix.com, LLC is a ministry that aspires to become the No.1 electronic ticketing sales and marketing resource for the Christian community. Their mission is to enhance the promotional efforts of Christian ministries across the country. As they were gearing up to make their presence known in the industry, this also put them in the market for finding an effective way to sell and market their services to potential clients.
When it came to developing a media kit for Gospeltix.com, we truly believe that image is everything. With that said, we wanted to create a feeling with the visual elements of this project. After much thought and research, we decided upon a photograph of defocused lights. To us, the lights were symbolic of being out at an important event or gathering, bringing forth a feeling of warmth and excitement. Bringing the thought of “I want to be there,” or ”how can I get there?” Did we mention the tagline for GospelTix.com is “Your Ticket In”? Now you see where we are going!
The inside pages detail what makes GospelTix.com unique, complimented with custom graphics and inspiring images. In addition to providing GospelTix.com with a downloadable PDF, we also had this piece professionally printed on a satin finish, with saddle stitch binding. It is magnificent.
You can connect with GospelTix.com through these options below:
Website: http://gospeltix.com
Facebook: GospelTix.com Facebook
Twitter: http://twitter.com/GospelTixcom


Destiny Homes 4 You, a Maryland based real estate company, approached us while on a mission to find a logo that emphasized their passion for helping their clients find the home that was just right for them, a perfect fit, so to speak. With a name like “Destiny Homes…” how could we not create an amazing visual. Their homes are your destiny! We developed a logo that graphically verbalized “you have arrived,” and also gave a sense of belonging. Our client was very pleased with our work and eager to use the new logo on their company printed materials. For more examples of our design work, visit our portfolio.
Added bonus: We decided to have some fun with this and execute how this logo would carry over into a business card design. Here’s what we came up with below. What do you think?

As you may know, our website, www.jwatsoncreative.com, just went live on October 21st, in the weee hours of the night as we perfecting the code and loaded everything up. We thought this would be a great opportunity to use the first post of our new blog home to introduce ourselves and let you know what we’re all about. And, to also introduce you to the types of content you will find on our new blog home.
Where we come from, if you can dream it, we can build it.
JWatson Creative is a full service graphic design and marketing firm built upon a strong foundation of delivering high quality creative work that will produce results for our clients. No matter the size or scope of your project, we can develop an innovative solution that is right for you. Through effective planning and establishing a comprehensive strategy, we can execute an integrated, consistent message or brand through multiple mediums.
JWatson Creative works one on one with our clients to ensure that your needs are met and that our projects are aligned with your business and campaign goals. Our commitment is to deliver functional design that generates stellar results. We aim to exceed your expectations with every project.

Do you have a marketing campaign you want to get off the ground? Looking to have your website redesigned? Or perhaps you are in search of a corporate identity. Contact us for a free consultation today.
Our plans for this blog:
We will be posting the latest and greatest on marketing and design trends, visual design inspiration, tips of the trade, professional advice, questions & answers, and more. We will also feature some amazing projects from our portfolio, so you can know whats happening behind the scenes in our office. Stay tune for our future articles and let us be your resource for creativity and beyond.




